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Corporate Reputation and the News Media: Agenda-setting by Craig Carroll

By Craig Carroll

This quantity examines agenda-setting concept because it applies to the scoop media’s impact on company acceptance. It offers interdisciplinary, foreign, and empirical investigations analyzing the connection among company popularity and the scoop media through the global. offering insurance of extra than twenty-five nations, individuals write approximately their neighborhood media and enterprise groups, representing built, rising, and frontier markets – together with Argentina, Brazil, Chile, China, Germany, Greece, Japan, Nigeria, Spain, and Turkey, between others. The chapters current fundamental and secondary examine on a variety of geo-political matters, the character of the inside track media, the perform of public kinfolk, and the position of public family members companies in all the a variety of nations.

Each bankruptcy is dependent to think about to 3 hypotheses within the kingdom below dialogue, together with:

  • the impression of media visibility on organizational prominence, top-of-mind know-how and brand-name recognition
  • the impression of media favorability at the public’s organizational photographs of those firms
  • how media insurance of particular public concerns and information issues pertains to the institutions humans type of particular corporations.

Contributors contextualize their findings in gentle of the geopolitical surroundings in their domestic nations, the character in their media structures, and the connection among company and the scoop media inside of their nations’ borders.

Incorporating scholarship from a wide variety of disciplines, together with advertisements, strategic administration, company, political verbal exchange, and sociology, this quantity has a lot to supply students and scholars analyzing company and the inside track media.

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Extra info for Corporate Reputation and the News Media: Agenda-setting within Business News Coverage in Developed, Emerging, and Frontier Markets

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Cohen, B. C. (1963). The press and foreign policy. Princeton, NJ: Princeton University Press. Dearing, J. , & Rogers, E. (1996). Agenda-setting. Thousand Oaks, CA: Sage. Deephouse, D. L. (2000). Media reputation as a strategic resource: An integration of mass communication and resource-based theories. Journal of Management, 26(6), 1091–1112. Dowling, G. R. (2001). Creating corporate reputations: Identity, image, and performance. New York: Oxford University Press. , & Wanta, W. (2001). Second-level agenda setting in the New Hampshire primary: A comparison of coverage in three newspapers and public perceptions of candidates.

Lund, A. B. (2005). Strategisk brug af kommunikation—Ledelsesretorik, offentlighedsarbejde og nichepleje [Strategic use of communication—Leadership rhetorics, public service and niche management]. , Vanebo, J. , Hansen, K. , & Johnsen, E. ): Modernisering av offentlig sektor. Oslo, Sweden: Universitetsforlaget Madsen, M. (2001). Færdig med fyrre [This is it]. dk 34 Peter Kjaer and Mette Morsing Marchand, R. (1998). Creating the corporate soul: The rise of public relations and corporate imagery in American big business.

Such case studies have also examined the interrelationship between business and the news media during periods of organizational scandal or crisis. Hedaa (1997) examined the coverage of an human resource-consultancy scandal in the news media and attempted to show how various journalists framed the story differently and how media pressure interfered with the consultancy process. Grolin (1999) studied the role of the news media in the coverage of the Brent Spar incident that involved Shell; he interpreted the controversy over the deep sea dumping of an oil rig as part of a “risk society” scenario that involves new challenges to corporate legitimacy and new forms of political organization in the face of media influence.

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